Daily Reading: Isaiah Chapter 12 thru Chapter 15

Key Verses: Isaiah 12:3-4

Advertisers have caught on to the fact that imagery is important to the sales of their product.  That is the reason they show you a "frosty" cold drink with ice cold beads of condensed water dripping from it.  They will attempt to put your mind in a dry and hot place (on a field of competition, etc...) to create a thirst that only their drink can quench.  Isaiah gives us a true picture of being in a dry and desolate place.  His description is no marketing scheme but it is the truth of God's word.  Israel needed to see themselves in that desolated place in order to feel the need to quench their spiritual thirst.  God not only gives the image but He brings it to pass.  Had Israel never turned to other things to quench their thirst, God would have had a bountiful picture of their near future.  Only God can quench our spiritual thirst.  He has given us Jesus, the Living Water, to draw freely from.  Each time we drink it is a different experience.  That is why we must tell somebody about His goodness.  When your soul is thirsty where do you go for refreshment?  Do you obey your thirst?  Is it in you?  Are you living the high-life?  Is it less filling or taste great?  Got milk? 

Jesus said that those who drink from this living water will never thirst again.  Take a drink this day and tell somebody how good it is.  May God prosper your soul.